ASICS Rugby line

My role was to ensure the high-quality standards required for the Springboks, South Africa rugby athletes to train and play World Cup Games. I collaborated closely with rugby players, product developers, sponsoring representatives, and graphic designers. Taking into consideration the rules of the rugby world and athletic practices was essential.

My involvement included the implementation of identical jerseys and equipments for both men and women. This meant ensuring that women, at the same competitive level, would benefit from the same graphics and features. The process of adapting highly technical products to suit the female physique was very interesting.